Bulgaria Retains Its Position as the EU’s Most Affordable Country in Key Consumer Categories
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In 2024, Bulgaria was the most affordable country in the European Union for several major consumer spending categories, according to the latest Eurostat data analyzed by Forbes Bulgaria. The report uses a price level index based on purchasing power parity (PPS), where 100 represents the EU average price level. Values below 100 indicate lower prices compared to the EU average. Bulgaria ’s overall price level stands at just 60% of the EU average, the lowest among all member states. By contrast,
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