EXCLUSIVE: Traitors bosses look to cash in on show's success with unusual business move

Business

Telly fans could get the chance to sniff out a Traitor with plans to launch an aftershave and perfume based on the show in the works. The Dutch firm behind the hit BBC One show has been granted a trademark to sell a range of goods using the name and the programme’s logo. They’re hoping Eau de Traitor could bring them the sweet smell of success as they cash in on the much-loved game of skulduggery. As well as dabbing on the scent of treachery, the knives could be out as bosses want to flog

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