How 'made in China' became trendy, thanks to Labubu toy's Asia-wide success

Teona Gherasim

Pop Mart toys are gaining global recognition for their unique designs and brand power. What was the hottest toy in Asia this year? For many, the answer is a quirky, rubber-coated plush character with pointy ears, devilish eyes, jagged teeth and a mischievous grin. Labubu, designed by Hong Kong-born Kasing Lung and made by Pop Mart, China’s leading retailer of trendy toys, has captured the hearts of fans across the continent with its unusual and eye-catching design. Pop Mart, the “largest and

How 'made in China' became trendy, thanks to Labubu toy's Asia-wide success https://www.channelnewsasia.com - 25.12.2024 05:51
How 'made in China' became trendy, thanks to Labubu toy's Asia-wide success https://www.channelnewsasia.com/ - 25.12.2024 05:51

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How 'made in China' became trendy, thanks to Labubu toy's Asia-wide success https://www.channelnewsasia.com - 25.12.2024 05:51
How 'made in China' became trendy, thanks to Labubu toy's Asia-wide success https://www.channelnewsasia.com/ - 25.12.2024 05:51