KFC's Colonel is getting a glow-up

Teona Gherasim

The Colonel is staying put. Almost everything else at KFC is changing. The 74-year-old fried chicken chain is rolling out one of the biggest global brand overhauls in its history, betting that new sauces, specialty beverages, redesigned restaurants, and a refreshed logo and packaging can help it define what executives call the "next chapter of chicken." The challenge is modernizing one of the world's most recognizable restaurant brands without losing the nostalgia and familiarity that made it

KFC's Colonel is getting a glow-up https://www.businessinsider.com - 15.06.2026 16:00

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KFC's Colonel is getting a glow-up https://www.businessinsider.com - 15.06.2026 16:00