‘The Floor’ Reaches 30 Markets With MENA Deal for MBC and First Asian Entry in Japan for Nippon TV (EXCLUSIVE)

Teona Gherasim

Talpa Studios ’ global hit quiz show “ The Floor ” has reached a major milestone: its 30th international commission. The latest deals include a new adaptation in the Middle East and North Africa region, airing on MBC — spanning 23 territories and reaching over 150 million weekly viewers — and a landmark first entry into Asia, where Nippon TV will bring the show to Japan. These additions follow recent commissions in Eastern Europe and strong launches across key markets such as the U.S.,