It’s Not Apple TV+ Anymore
Ana Maria Rus
Tucked inside a benign press release about the streaming availability of "F1": a little treat for people obsessed with streamer names. Tucked inside a mostly benign press release about the upcoming streaming availability of Joseph Kosinski’s recent feature “F1,” some other news: don’t call it Apple TV+ anymore. It’s now, per a Monday morning press release, “simply Apple TV , with a vibrant new identity.” What that vibrant new identity is actually beyond “easier to remember,” it’s currently
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