In a world where everyone seems loud and life is moving at warp speed, it’s easy to blend in and miss the opportunity to showcase your value. Add to this the military mindset of “Service Before Self,” which promotes acceptance of responsibility and accountability, and discourages seeking credit or praise – and you have a recipe for underselling yourself. For more than 11 years, I’ve volunteered to teach personal branding and civilian readiness to transitioning service members at the U.S. Air