YouTube generated more than $60 billion in revenue for 2025, including advertising and subscriptions, the first time parent company Alphabet has broken out total revenue for the platform. That makes YouTube much larger than subscription-streaming leader Netflix, which reported $45.18 billion in revenue for full-year 2025. Sundar Pichai, CEO of Alphabet and Google , said in prepared remarks that the company now has over 325 million paid subscriptions across consumer services, including YouTube

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