How Semafor turned Washington into a profit center
Entertainment
The news business is gloomy these days, and lots of companies are bracing for more grim news: Changes in the distribution landscape are making it harder to get the news you produce in front of people who want to consume it , which means you have less revenue to make more compelling news. Which can lead to a grim cycle. But last week, Semafor, which pitches itself as a news outlet for the global leadership class, said it was bucking the trend: The startup, launched by former BuzzFeed editor Ben
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