Omnicom’s proposed deal to take over rival Interpublic is set to form the world’s largest advertising agency should it win regulatory approval. The agreement, announced Dec. 9, would see Interpublic shareholders receive 0.344 Omnicom shares for each share of Interpublic common stock they own. Omnicom shareholders will hold 60.6% of the potentially combined entity, and the transaction is forecast to generate substantial cost savings of $750 million. John Wren, who will remain the chairman and

Tag-uri: Advertising