The two artificial intelligence startups behind rival chatbots ChatGPT and Claude are bracing for an existential showdown this year as both need to prove they can grow a business that will make more money than they’re losing. The fiercest competition between the two AI developers, along with bigger companies like Google, is a race to win over corporate leaders looking to adopt AI tools to boost workplace productivity . The rivalry is also spilling into other realms, including the Super Bowl.