NielsenIQ (NIQ) Romania has published its analysis of the State of the Nation in Retail for 2025, which shows continued growth in the value and volume of retail sales. Romanian consumers spent RON 139.8 billion on fast-moving consumer goods (FMCG) and electro-IT products during the year, an increase of 5% over the previous year, according to sales from the 62,000 stores monitored by NIQ. Sales of fast-moving consumer goods rose 6% year-on-year, with consumers prioritizing basic products in