Why Is ‘Influencer’ Still a Dirty Word?

Cătălin Roșioru

Influencer marketing represents a nearly $44 billion dollar industry that’s set to surpass traditional media, but a stigma around its personalities and economics still persists. Should it?

Why Is ‘Influencer’ Still a Dirty Word? https://www.businessoffashion.com/ - 06.02.2026 00:29

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Why Is ‘Influencer’ Still a Dirty Word? https://www.businessoffashion.com/ - 06.02.2026 00:29