A case study of Netflix’s global hit “ Kpop Demon Hunters ” anchored Luminate ’s latest APAC and global music insights session at Singapore’s All That Matters conference, where the entertainment-data company unpacked how transmedia hits ripple across music, film and TV. Scott Ryan, executive VP, commercial at Luminate, opened the presentation with toplines for the first half of 2025: global on-demand audio streams rose just over 10% to 2.5 trillion, with expansion driven largely by markets