On the heels of a massive publicity push, more than 1 million people have signed up for Trump accounts , according to a post by the White House on X — well ahead of the July launch date. The " free money " is likely a major incentive. The federal government has said it will make a one-time $1,000 contribution into the accounts of all eligible children born on or after Jan. 1, 2025, through Dec. 31, 2028. A growing number of companies have pledged to match the Treasury's deposit for children of