What can you tell about a video game from its price tag? In the UK, £70 may not gurantee quality, but it tends to mean you are getting a blockbuster or "AAA" - a big-budget game made by a large team, built around cutting-edge graphics, sprawling worlds and dozens of hours of gameplay. In 2025 Nintendo set a new benchmark for game prices when it listed major Switch titles such as Mario Kart World at £74.99 ($79.99). Meanwhile speculation grew from a 2025 report by gaming industry advisory