The UK’s competition watchdog has launched an investigation into the dominance of Google when it comes to online searches. The Competition and Markets Authority will probe how the US tech giant’s enormous power impacts consumers and businesses including on advertising, news publishers, and rival search engines. In the UK, Google accounts for more than 90% of all general search queries, and more than 200,000 UK advertisers use the firm’s search advertising. The announcement of the CMA

Tag-uri: Advertising