Foods like Coca-Cola-flavored Oreos are ‘hijacking’ your brain — just like cigarettes
Coca-Cola
Call ’em crimes against the food pyramid . The Snack Gods have blessed us with some out-of-this-world fusions lately, dropping mashups like crème brûlée grilled cheese , barbecue-flavored Cheetos and cheeseburger spring rolls . Researchers are now warning that these types of craving crossovers — while oh-so-tantalizing — hook us by blending novelty with comforting nostalgia, a captivating combination that fuels overconsumption. “Brand mash-ups like Coca-Cola-flavored Oreos or Oreo-flavored Coca-
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