Warner Bros. Discovery Believes HBO Max Is in Good Shape, No Matter What Happens to the Company
HBO
WBD now has 128 million subscribers globally and hopes to reach 150 million by next year, even as a split or sale rumors swirl. David Zaslav is usually more wistful about the beauty and legacy of his company on his earnings calls than most CEOs, but this morning, he got a question about what makes HBO as a brand so unique and valuable in the event of the sale rumors — and the literal for sale sign — that Warner Bros. Discovery put up a few weeks ago. The analyst teed him up, and Zas launched
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